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Relevant news and information related to online marketing, web design and development, e-commerce and social media for small businesses and beyond.

Consumer expectation gap

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November 23, 2015 7:19 pm

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It seems obvious, but meeting and exceeding your consumer expectations is vital.However, at a recent conference we attended, TrendWatching.com said that customers’ expectations were not always being met. On top of that, consumers these days feel that businesses owe them something.Meeting or exceeding consumer expectations will not only help you attract... View Article

Online Marketing tips for small businesses

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March 25, 2015 4:14 pm

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As a small business owner, you need to wear a lot of different hats in order to manage all aspects of your business. When it comes to donning the marketing and advertising hat, some people feel so daunted by it, they try to avoid it all together. This does not... View Article

Facebook to Introduce a Buy Button

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December 15, 2014 10:24 am

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Facebook policies and functionality can occur at any moment. The latest update released this month will bring some welcome changes to some businesses who have found success on Facebook. Facebook release latest details on privacy and buy button trial The main updates were around privacy settings and controlling your information,... View Article

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